Weekly Status Update #3

Week of February 20

Team Members: Sonia Mody, Talia Smith, Andres Antonio, Evan Zlotnick

Completed literature review
- Gamification Research
- Existing Platforms Research
- Zebra Research
Started primary research - sent out a survey, interviewed a few people with retail experience in-person (not in stores yet though)
- Sent survey on various social media platforms
Completed discovery research results deliverable
Completed project approach presentation
- Also added on to it for our meeting with Zebra to explain the primary and secondary research we have done, as well as our next steps

Having to extend our research longer than anticipated, especially for primary research

Recruiting survey participants
- We’re able to access individuals within our own demographic (18-22 y/o college students in the Boston area) however, it’s more difficult to come into contact with people beyond that circle
Planning how to conduct in person interviews

Finish primary research
- Go into stores to research people
- CVS, Walmart, Target, Wegmans
Define metrics for motivation and happiness
- This will allow us to get quantitative evidence for the success of our solution in the future
Define personas and user journey maps
- Using the research we conducted over the past few weeks, we will narrow the scope of our project by creating a user persona that we will design towards for the rest of the semester
- We will also create a user journey map to illustrate the flow of our user and highlight key needs and features for our product