Weekly Status Update #5

Week of March 6

Team Members: Sonia Mody, Talia Smith, Andres Antonio, Evan Zlotnick

Completed all in-person interviews
- Did five more interviews which brought us to a total of ten (our goal)
Completed personas development
- Took information from interviews (and surveys) to develop three personas applicable to our project
Started empathy map development
- Using our personas, developed an empathy map with different topics, pain points, and delight factors to get a comprehensive understanding
Started journey map development
- Selected one persona to focus on and started outlining their journey map
Completed our presentation for our meeting with Zebra ahead of time
- This allowed us to make sure it had all the important content displayed in a digestible manner
We worked well as a team and all collaborated on the deliverables
- This has been consistent across all previous weeks as well

Some employees were unable or unwilling to participate in interviews with us
Slowing down our original timeline a little, to fit that of the class assignment due dates

Having to contribute more time to interviews than anticipated
- Walked to more locations which added time
Identifying format and content for empathy maps
- We all have experience with creating user personas, but this was our first time applying empathy maps to a large project
Consolidating user research
- With many–and growing–results from our survey and the notes from our interviews, there was a lot of data to synthesize

Complete Journey Maps
- Take feedback from our meeting with the Zebra team, make adjustments to the Personas and Empathy Maps, and create the Journey Map
Begin creating the Usability Research Design Brief
- Combine all the information we’ve gathered from the previous 4 weeks and summarize conclusions to get a clear picture of our problem and solution space
Start ideation for the prototyping process — design concepts, wireframes, workflows